One Diamond x KAJ: Two Growing Montreal Brands Speak to the Special Nature of Montreal’s Underground Scene

One Diamond x KAJ: Two Growing Montreal Brands Speak to the Special Nature of Montreal’s Underground Scene

Attempting to capture the essence of any underground culture in writing is an effort generally left well alone. The ambiguity of the term “underground culture” itself, as well as its shifting nature from place to place renders the task akin to succinctly defining emotions such as passion, heartbreak, or happiness. Typified terms such as “excited” or “nervous” never seem to aptly capture the entirety of those emotions, and the experiences that come with them.

Beat Connection: How Montreal’s next generation of producers are breaking the mould

Beat Connection: How Montreal’s next generation of producers are breaking the mould

“Being in Montreal is much better as a musician than being in New York, which is supposed to be the city of music,” Mouflet said. “The people who are working with you are very open-minded and Montreal has that vibe where all artists are helping each other.” 

It’s a sentiment echoed by many young artists in the scene. Dyks, who is originally from Ottawa, has seen his star rise in a major way since coming to Montreal. 

“It’s a great place to talk to other artists and collaborate,” Dyks said. “Here all the openers [for big producers] are local so you get the chance to talk with people on tour. We’re all on the same level and influencing each other.”

That’s not to say that there isn’t a healthy rivalry between producers. 

“My friend makes 10 beats a day,” added Dyks. “I see him putting in all this work and it makes me want to step up my game.” 

ER 002: Hustle or Die with Abdoulaye Mouflet of KAJ - Echo Radio hosted by Adrien Harrisonn

ER 002: Hustle or Die with Abdoulaye Mouflet of KAJ - Echo Radio hosted by Adrien Harrisonn
  • What real hustling looks like (10:41)

  • Should you start a business with your friends? (12:50)

  • How to start a creative business AND WIN (15:59)

  • Bad advice and common mistakes to avoid when getting started (18:01)

  • The BEST advice for students who want to start their own creative business (19:49)

  • How to build a team by auditing your strengths (24:01)

  • The best resource I use to manage my team effectively (26:04)

  • Where does DRIVE stem from? (35:23)

  • SCHOOL: The Good & The BAD.  How to take advantage of education (37:43)

  • The MOST important thing to learn before starting a social company (43:52)

KAJ - La Prochaine Plateforme du Rap Anglophone

KAJ - La Prochaine Plateforme du Rap Anglophone

Avec Abdou on se dit souvent qu’il y a beaucoup de boîtes qui jouent la musique hip-hop, une musique issue de la culture afro-américaine, et qui ne laissent pas rentrer des noirs. On est contre, on est dans l’inclusivité, à l’inverse de tout ce qui est exclusif.

Don’t Blame the System, Make the System | An interview with Abdoulaye Mouflet

Don’t Blame the System, Make the System | An interview with Abdoulaye Mouflet

When his parents split up when he was fourteen, however, Mouflet stopped making art, thinking that his future lay in the world of big banks and finance.

“I was working for a bank when I already knew they were evil. It definitely made me feel defeated for the last two years.”

As he tells me about his switch from finance to delivering for Uber Eats, it’s hard to picture the defeated version of this charming, confident man.